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July 9, 2022

Apply elements of the marketing mix to inform business decisions that support organizational objectives

Order Instructions   Module Two Milestone Guidelines and Rubric Overview In this milestone, you will select the product that will be the basis for all of your work on the project from the list provided in the Project One Guidelines and Rubric. Then you will conduct research on the target […]
July 5, 2022

Managing the GLOBAL MARKET SUPPLY CHAIN

Order Instructions Directions for Writing Papers for MRKT 695   I would like for you to select one Marketing topic from each of the three lists below to investigate and write a paper on. You should use appropriate citations (minimum of four per paper, at least two of which should […]
June 16, 2022

Final Project Instructions: Marketing Plan & Presentation

Order Instructions Final Project Instructions: Marketing Plan & Presentation   Skin Care Product   Description Create a marketing plan for a new product or service of your own design/imagination. You final project will include the following three components: 1. The Marketing Plan document. – For a template, please review the […]
June 16, 2022

Brief Writing Activity – Ad Effectiveness

Order Instructions Instructions View each of the three print ads below. For each ad, prepare a brief analysis in which you: 1. Determine the category of the ad (institutional advertising, product advertising, comparative advertising, etc.) AND 2. Define how the company could measure the effectiveness of the ad. Requirements:  […]
June 16, 2022

Franchising

Order Instructions Unit 4 Brief Writing Activity: Franchising Franchising is a very important method of distribution for many corporations. In this short writing assignment, you will select and examine two franchise businesses. Instructions 1. Go to Franchise Direct, Top 100 Franchises for the current year and review two franchise business […]
June 16, 2022

Internet Marketing Tools

Order Instructions Google is a growing company that has emerged as a market leader in “information” access, distribution, and online advertising services. Have you ever wondered how Google can afford to build, staff, and operate Best of Breed data centers that enable instant access to a world of information, with […]
June 16, 2022

Brief Writing Activity: Business Buyers

Order Instructions Unit 3 Brief Writing Activity: Business Buyers In this brief writing assignment, you will evaluate the four (4) different business markets identified in Chapter 8 — producer, reseller, government and institutional.  List the categories of business buyers and provide a synopsis of each.  Describe the purpose […]
June 16, 2022

Exploring New Markets

Order Instructions Unit 3 Written Assignment: Exploring New Markets Couture Coffee (a fictitious company) is a specialty packaged coffee company that prides itself on bean selection for flavor and the highest quality control to ensure every bag of beans or ground coffee is made with the best quality Fair Trade […]
May 29, 2022

Discussion: Chapter Presentation Assignment

Order Instructions This week, your instructor will assign you one chapter to review and present to the class. Depending on the class size, each chapter may have more than one person assigned to it. But this is an individual project. After thoroughly reading your assigned chapter, create a 10-15 minute […]
May 23, 2022

“Walking the Walk” of Ethical/Social Responsibility

Order Instructions I would like to use the company LEGO   Description In today’s world, consumers are watching businesses and spending their dollars with companies that demonstrate ethical, socially responsible behavior. Examining whether or not a company “walks the walk” of ethical, social responsibility is the focus of this assignment. […]
April 27, 2022

Digital and Social Strategies presentation

Order Instructions Assignment Content     Many digital and social media sites are widely used in marketing strategies.   Prepare a 10- to 15-slide presentation with detailed speaker’s notes and visuals elements.   Complete the following in your presentation: Identify a company that could benefit from better use of social […]
March 27, 2022

Distinguish between social responsibility, ethical, and legal issues and their effect on marketing

Order Instructions Read “Ethical Issues in Marketing: An Application for Understanding Ethical Decision Making” from the University Library.   Write a 350- to 575-word analysis and evaluation of a company’s effectiveness in the following areas: Distinguish between social responsibility, ethical, and legal issues and their effect on marketing. Relate the […]
March 3, 2022

To what extent do you believe Self-Reference Criterion and Ethnocentrism played a role in Nestle leadership’s decision to enter the African market?

Order Instructions 1. (20 points) To what extent do you believe Self-Reference Criterion and Ethnocentrism played a role in Nestle leadership’s decision to enter the African market? Give examples. *Note: Self-Reference Criterion (SRC) is an unconscious reference to one’s own cultural values, experiences, and knowledge as a basis for decisions. […]
March 3, 2022

MT219M2 Global Interconnectedness

  MT219M2 Global Interconnectedness     Global Marketing Environment This competency assessment assesses the following Outcome: MT219M2-2: Examine global interconnectedness as it applies to marketing. Organizations interested in pursuing global markets must consider the external environment. Many of the same environmental forces that relate to domestic markets also apply to […]
March 1, 2022

Foundations of Marketing

Order Instructions Foundations of Marketing – Week 8 Assignment Mini Marketing Project Compile a marketing proposal for a new gym opening in your city. Outline ideas for local ads, social media marketing, word of mouth, and potential local celebrity endorsements. Consider the following: · What information do you need to […]
March 1, 2022

The negative effect that social media has on teens and youth

Order Instructions This assignment will add the two remaining parts of the argumentative essay that you have been developing over the previous units. Make sure it is in APA format (i.e., double-spaced, in 12-point Times New Roman font, and APA-style in-text citations and References page).   Write the counter-argument paragraph. […]
March 1, 2022

Develop a plan to match capacity with demand during an unbalanced system

Order Instructions An excellent question in our forum – Discussion Two: Develop a plan to match capacity with demand during an unbalanced system. I am going with Capacity. In chapter 5, we have learned that a match between demand and the capacity of the process is the ideal situation for […]
March 1, 2022

Do you believe your new product will be among the few new product ideas that are truly successful?

Order Instructions Think of a new product you recently purchased or used, or an ad for a new product. Share with the class this new product idea; in addition to describing this new item indicate whether this new product is either additions to existing product lines or improvements or revisions […]
March 1, 2022

What is the hole in the market?

Order Instructions Compile a 15-slide PowerPoint market strategy presentation directed at employees in your new start-up company. The presentation should address the following questions:   What is the hole in the market? What value are you creating with this product? Who is the target market? What are your greatest risks […]
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